Australian Unity - Akoya

Pitched brochure design for Australian Unity's new retirement village in Albert park.

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The name Akoya is from a famous Japanese salt water pearl. The natural features of the mother of pearl shell are applied in a design sense to every element of the brand collateral. The veins that run throughout the shell have been drawn to look like the shape of Albert Park Lake and this can work across the rest of the materials, from web to print.